Who Am I?

     Hi I’m Michael Lopez-Bond, but you can call me Cash, short for Cashmir but that’s another story for another time. I’m based out of Charlotte, North Carolina. I’ve been fortunate to work on some of the most amazing projects from strategizing brand campaigns and identities to marketing and helping companies and personas with their public relations needs. When it comes to spearheading your Creative Direction,  I look to help you break free from conventional narratives and expand your brand so you can tell your own unique compelling story. 

     Let's talk about your brand and the exciting possibilities we can explore together. Maybe you're wondering if having a publicist and brand strategist is the right move for you at the moment. Imagine having someone by your side who understands the power of unconventional narratives and out-of-the-box thinking. Tailored PR strategies should consider your business goals, target audience, and distinctive strengths. No cookie-cutter stuff here—Create your own narrative and make sure your brand stands out yet stays true to you. Together, we'll craft a brand strategy that not only resonates with your audience but also sets you apart from the competition. 

     The world of branding and marketing can be overwhelming, and I'm here to make it an exciting journey for you. I’ll navigate the complex world of media and publicity, crafting creative visuals that truly resonate with your audience. So, whether you want to create a fresh identity or enhance your existing one, we'll work hand in hand to unleash the full potential of your brand.