01
Lit.
We crafted a simple and elegant flower icon that embodies beauty and fragrance, making it a perfect symbol for the origin scented products like the handmade candles.
For the typography, the letters exude a timeless beauty, reflecting the client's brand's passionate qualities. We also adjusted the letter "i" to resemble both a lipstick and a melting wax candle, blending the brand's lip products and scents seamlessly. This adds a unique touch to the brand identity.
02
Givenci x A Ma Maniere
We curated a high energy, high fashion commercial video for the collaboration. The focus being on movement, anticipation, and diversity. We wanted to showcase not only the different colors and styles but also the comfort.
03
Prestige Salon + Barbershop
Coming from a local mom + pop salon, We worked alongside the family to develop the name which was a direct reflection of the direction they wanted to lead to. Planning including a barber shop we wanted to make sure the brand was unisex yet high end to attract a different clientele. We included the diamond to appeal to the transition while also adding the Palmchat bird to tie back into the Dominican Republic heritage pride.
04
The Accountant Bae
For the iconic symbol, We opted for a classic graph representation, symbolizing growth. This choice beautifully aligns with the essence of the client's various future brands: Realtor Bae and Entrepreneur Bae signify business growth, while Fashion Bae and Fitness Bae represent physical growth and development. Mom Bae and Budget Bae embody personal growth and development.
05
Kiyana
Strength. Contrast. Mystery.
Powerful content created for an artist and influencer.
06
MainLine Dental Club
Beauty and elegance of the space while visually accompanying the story with a tour of the process. Wanted to focus on the cleanliness with the area and clean lines throughout. We also broke up the video into several parts for social media post.
07
ACME
Luxury meets Grit. We wanted to paint the story of ACME's product services while define detail to quality and hard work.
08
Auntie's House
Starting out with a DayCare brand we wanted to create an identity that can transcend to books, foundations, scholarship programs through a design that can grow as the children do. Keeping the colors more matte and the crayon look. Also attaching strong icons that can be easily recognized.

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